Camrivox announces public beta of Salesforce Apex Integration April 16, 2012


Camrivox announces public beta of Salesforce Apex Integration

Cambridge, UK - Camrivox, a Unified Communications innovator and developer of Computer Telephony Integration (CTI) software today announced the public beta of its Salesforce Apex Integration which is available upon request to any customer using Flexor CTI for Salesforce. The new Salesforce Apex Integration operates independently from the Salesforce Softphone, has a less intrusive footprint and is able to automatically log calls without user intervention.

"This is something that Customers have requested and we have responded to that perceived need." said Jon Huxley, Director for Camrivox. "There are some limitations with the Salesforce Softphone that are not immediately apparent and this alternative solution provides the necessary functionality to address those limitations. Naturally, we will continue to fully support the existing Salesforce softphone and updates to it but the Salesforce Apex Integration is available to all customers that want a more comprehensive integration."

We are really excited about our new Salesforce Apex Integration. This integration will allow us to enhance agent productivity further by empowering agents with relevant data. It will also enable them to handle calls even more efficiently.” said James Green, Chief Software Architect for Camrivox. “In addition, the Salesforce Apex Integration automatically records details of calls in the CRM so that if an activity history is not added by the user, Flexor will do it for them. This way management can be sure that they are getting accurate statistics from their CRM.”

Flexor CTI is available for a growing range of on-demand CRM applications including Microsoft Dynamics CRM, Salesforce and NetSuite, and is also available for Microsoft Outlook. 

For your free trial license for Outlook or any of the supported CRMs, please visit, where you can create a user account to download the Flexor software of your choice.

About Camrivox

Camrivox offers customers simple and effective Telephony Integration with CRM. The company has pioneered the development and delivery of Flexor Software, greatly simplifying CRM Telephony Integration that has traditionally relied upon large investments in infrastructure, hardware and support staff. With Flexor Software uniquely delivered and supported at the PC level, companies can bypass this resource-laden route, improving business processes and increasing customer satisfaction. Camrivox, founded in 2005, is headquartered in Cambridge, UK. For more information, and a free trial license of Flexor CTI, see

All names, products, and services mentioned herein are the trademarks or registered trademarks of their respective organizations and are the sole property of their respective owners. Camrivox and Flexor are trademarks of CTI-CRM Limited.

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Nick Aldridge
Phone: +44 1223 750050


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